I have a popular name, liuchang, you can also call me Ace.
I am a visual designer, illustrator, and aspiring content creator, serving clients of all sizes from public companies to independent studios.
I offer the following services:
Brand Identity Design#
A proper visual identity for a company can help build trust and confidence in the brand. Not just for clients, but for team members, partners, investors - anyone involved. The logo is key, but a broader visual identity holds equal significance.
Establishing visual guidelines ensures consistency in the appearance of the brand. Over time, this strengthens identity and avoids unnecessary customization demands, as certain design attributes have already been established and do not need to be reconsidered for new marketing efforts.
Editorial Illustration#
Good illustrations and text go hand in hand. A metaphorical image can help the audience better understand the text content and inspire associations. Excellent visuals attract attention, set the tone for the text, and visualize textual ideas.
Past and Present Clients#
IKEA
The Three-Body Universe
Tigi
Shopee
Ten O'Clock Reading
Out of Sync